Stevinson Imports Service Advisor Nick Eichhorn Awarded Jaguar North American Marque of Distinction

“I like people - working with people, hearing their stories, talking to them, listening to them. You have to be a good listener to be a service writer and, fortunately, I like to do that, too. It’s a good melding of my skills.”
Nick Eichhorn has been a Service Advisor at Stevinson Imports for 15 years. He's been in the industry for around 26 years. He excels in befriending his customers, his easygoing demeanor and warm smile make it a simple step in his daily to-dos. He’s responsible for bridging the gap between a bustling service center and a Jaguar owner in for service at Stevinson Imports. He’s earned Jaguar Elite status for his work for the past 15 years. This year, we’re celebrating Nick for being awarded the Jaguar North American Marque of Distinction Award.

This recognition is given after a North American retailer employee achieves Jaguar Land Rover Elite Status within the company’s Guild and Master Guild program. As a Service Advisor, Nick is the person that you see when you come in to get Service on your Jaguar. He listens to what needs to be done on your car and translates that onto paper for our mechanics to get to work.

“I’m the person that you tell all those funny sounds to – buzz buzz bang bang – I find words for those and I tell the tech what to look for and where to look for it.”


Nick has spent years accumulating product knowledge, testing and training through Jaguar programs, as well as earning stellar metrics. Is the customer satisfied with the repair? Was it finished on time? Is the car clean? Did you meet all your promises? These are the promises Service Advisors have to fulfill in order to numerically rank in the top 36 Jaguar and Land Rover Service Advisors in North America.

In May, these top 36 Service Advisors went to Atlanta, Georgia to compete head to head against each other while actors played customers and judges scrutinized their every move.
“There’s an actor that plays the customer and you have to deal with that actor as you intake the car, call the actor and tell them what’s needed in the car. Real cars, real actors. Then they reenact a delivery of the car when it’s complete. There’s a judge watching the whole time to judge the situations. The top eight that succeed in that challenge are awarded a trip.”


Stevinson Imports Service Advisor and Jaguar North American Marque of Distinction Award Winner Nick Eichhorn poses in the Stevinson Import's Jaguar Showroom.

Nick was one of the top eight competitors who was awarded a trip to Austria in recognition for his triumph during the competition. As Nick explains the exceptional events that took place on the Jaguar North American Marque of Distinction Award trip, he continues to return to how Jaguar went out of their way to exceed his expectations.

“The Marque of Distinction winners are awarded a dinner at the British Embassy with the Ambassador to Austria. It’s an honor that exceeds expectations. You can’t buy recognition. As much money as you make, you can’t buy the kind of recognition that this is. I choke up just thinking about this.
This is a recognition. I put in a lot of hours, a lot of work, I’ve been doing this a long time, and it’s so nice to have your work recognized by someone. That motivates you to maintain a standard and keep going. It’s all about the customer. The competition can be pretty stressful and the trips are nice, but it’s all about making the customer happy. And from these trips, what they emphasize is, ‘How did we treat you? Did we treat you right? Did you feel good? You’re supposed to treat your customers the same way. You’re feeling good right now, that’s the way we want the customers to feel, too.’”

Nick returned from his trip to Austria with a renewed affirmation of how essential it is to make his customers feel important and recognized, as Jaguar had made him feel. He carries this with him when he arrives to open up the service center each morning at 6:00 am, when he intakes the first customer car after they open at 7:00 am, and when he’s tracking the car throughout the shop, noting the work needed and the work performed. He has no problem with making the extra effort for his customers.

“I make sure the car is washed and cleaned, I make sure it’s ready for the customer, give them a call, and then I’m here to greet them, so at best, I’m here until 6 o’clock at night.”

After years of diligent work to succeed the expectations of others, Nick’s recognition and his trip to Austria was well deserved. His favorite part?
“On the trip, there was a Day Driving Experience where the winners raced Jaguar cars and Land Rovers in competitive and off-road conditions. It was great fun. My favorite portion was a skid-correction training exercise where the car goes over a hop, the axel goes off center and you have to brake and correct the skid. Sometimes you spin out, sometimes you recover and go straight, but that was the best part of it.”
Next time you’re considering service for your Jaguar or need a bit of advice on how to care for your vehicle, stop by the award-winning Service Center at  Stevinson Imports and say hello to Nick Eichhorn.


Stevinson Imports
5500 S Broadway Littleton, CO 80121
Sales: (888) 509-8691
Parts/Service: (888) 496-8570

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